by devadmin | Aug 24, 2020 | Business, Sponsorships
Three of the four major sports in North America have been able to breathe a collective sigh of relief after retaining the support of most of their advertisers. The return of the NBA, NHL and MLB was a step into the unknown after an enforced absence, leaving each...
by devadmin | Aug 17, 2020 | Social Media
Instagram has launched an exciting new feature that could revolutionise how sports organisations publish video content in the future. Reels is a 15-second video feature that is being described by industry experts as the Facebook-owned company’s answer to TikTok....
by devadmin | Aug 10, 2020 | Business
La Liga’s business intelligence and analytics department has played a vital role in helping top-flight football in Spain remain at the forefront of the sport in Europe. President Javier Tebas made technological innovations a key component of his strategic plan for La...
by devadmin | Aug 3, 2020 | Streaming
The National Hockey League (NHL) has a new look for the expanded 24-team Stanley Cup play-offs which started over the weekend. The games, which are being played behind closed doors in Canada, feature brand new camera angles and other broadcast enhancements to take the...
by devadmin | Jul 27, 2020 | eSports
The eSports industry has been on an upward curve for some time now, and that trend looks set to continue for the foreseeable future. According to a new study by marketing intelligence service WARC, global advertising spend on eSports is expected to rise to $844...